Hues of Delhi originated as a brand which got inspiration from the dynamic and ever changing spirit of India’s Capital City. Founded by five Delhiites, the brand aims to transform the t-shirt industry while capitalising on their digital marketing skills. Influenced and inspired from the diversity of cultures and ever changing hues that define Delhi, the brand aims to blend these elements seamlessly into every thread we weave. The t-shirt design represents the city’s rich tapestry of cultures and traditions, mix of people and the vibrant continuum of colours that defines its streets, from the bustling markets of Chandni chowk to the serene gardens of lodi.
The mission is to provide stylish and unique t-shirts with a vintage touch that individuals can resonate with. The brand’s key selling point which makes it stand apart from the competitors is the commitment to quality, cultural authenticity, and creativity.
Hues of delhi continuously evolves with its customers, always looking out for the new changes and reflecting them into the designs and values. We believe that fashion is not just about wearing clothes rather it’s a connection of who you are and what you believe.
Join us to bring HUES difference to your styling.
OUR STORY
We at Hues of Delhi, are thriving to embed the essence of both purani dilli and new delhi in our unique and timeless T-shirts. Our mission is to evoke a sense of nostalgia through our designs by bringing the rich heritage of Delhi's past close to its dynamic and vibrant present. We aim to create a diverse range of t-shirts by keeping a close eye on the details and a commitment to quality. We strive to create t-shirts that will empower individuals to exhibit their unique personalities with confidence.
MISSION
1. Thought Creation
Our journey begins within the bustling streets of Delhi, where we want to merge our love for t shirts as well as for the capital city. Inspired by the historic significance, cultural diversity and the energy that defines Delhi, we decided to launch Hues of Delhi to capture the essence of Delhi in every thread and every stitch.
2. Execution
We begin our execution phase by transforming our thoughts and ideas into physical designs. We experiment with colours, patterns, designs in order to capture the soul and essence of Delhi, precisely in every detail. After endless brainstorming sessions and countless iterations, our designs finally got their shape.
3. Production
In the Production phase, we ensure that our commitment to quality and craftsmanship is not compromised. We got in touch with local and ethical manufacturers, utilising their skills and expertise to convert our thoughts into real assets. We promote integrity, accountability and trust at each and every stage.
4. Dipiction
With our t-shirts in hand, we invite you to experience Delhi through our eyes. Each design is a window into the city's soul, a kaleidoscope of colors and narratives waiting to be explored. Whether you're strolling down Connaught Place or savoring street food in Old Delhi, our t-shirts serve as companions on your journey, sparking conversations and forging connections along the way. As you wear our creations, you become part of Delhi's story, carrying its spirit with you wherever you go.
